Hire Crystal to speak at Your Studio or Conference
Crystal Sims has been part of the piercing industry for over 30 years and co-founded Evolution Body Piercing in Albuquerque back in 1999. What started as a small studio is now a two-location team known for creating an elevated experience for both clients and team members.
Along the way, Crystal also became a certified life coach and a longtime educator—offering practical, thoughtful classes that help studio owners and piercers run stronger businesses, feel more supported, and avoid burnout.
She’s been teaching since 2002, with classes ranging from studio documentation and gemstone sales to nervous system regulation and employee development. Whether she’s speaking at industry conferences, working 1:1 with a business owner, or leading a private training for a studio team, her goal is always the same: to offer something relevant, useful, and grounded in experience.
If you’re looking for a guest speaker, custom training, or team workshop—either in person or online—Crystal is available for bookings year-round.
Available Classes & Workshops
Crystal’s sessions can be offered as lectures, interactive workshops, or something in between—depending on what your event or studio needs. Here are just a few of her most requested topics:
Creating and Communicating Company Mission, Vision, and Values
The Art of Balance - Thriving Without Burnout
The Art of Clarity: Crafting Effective Employee Manuals
Developing Curriculum for a Piercing Apprentice
Effective Employee Training and Development
Photographing Clients: Lighting, Posing, and Composition (can be geared toward iPhone and/or DSLR)
PROTECT YOUR ASSets: Studio Documentation & Record-keeping
Uses of AI in the Piercing Studio
Gems with Benefits - A Studio Guide to Gemstone Success – with co-instructor April Thomas
Nervous System Resilience: Regulation Techniques for the Piercing Studio
National Safety Council Courses in Bloodborne Pathogens, First Aid, and CPR
coming soon
See Crystal at the 2026 Conference of the Association of Professional Piercers in Las Vegas speaking on:
Know Your Numbers: Using KPIs to Make Confident Business Decisions
Staffing That Sticks: A Guide to Hiring & Training - with Alexandra Trimble
Training in Piercing Studios: An Industry Snapshot (Poster Session)
Past Appearances
Crystal has taught at conferences, online education programs, and studios across the U.S. and internationally. Some of her recent presentations include:
2025 APP Conference
Building Front of House – with Alexandra Trimble
Gems with Benefits – with April Thomas
Uses of AI in the Piercing Studio
2024 Camp APP
Uses of AI in the Piercing Studio
Bouncebackability – Finding Your Resilience by Finding Your Why
2024 APP Conference
The Sparkly Bits – with Bethany Penfold
The Art of Balance – Thriving Without Burnout
Employee Development Through Performance Improvement Plans
International
Photographing Clients – 2024 APPBR, São Paulo, Brazil and 2025 APP Benelux, Netherlands
Developing Curriculum for an Apprentice – APPBR, São Paulo, Brazil
Gems with Benefits – with April Thomas – 2025 APP Benelux, Netherlands
Uses of AI in the Piercing Studio – 2025 APP Benelux, Netherlands
APP Online Education (Core Curriculum)
Regulate & Recharge: Nervous System Care for Burnout Prevention – 2025
The Art of Clarity – 2023
Studio Documentation – 2021
And many more, covering everything from inspections and employee management to retail environments, studio setup, and safety training.
Want to talk about bringing Crystal to your event or studio?