Workshops and Trainings

Hire Crystal to Teach at Your Studio or Conference

Crystal Sims has been part of the piercing industry for over 30 years and co-founded Evolution Body Piercing in Albuquerque back in 1999. What started as a small studio is now a two-location team known for creating an elevated experience for both clients and team members.

Along the way, Crystal also became a certified life coach and a longtime educator—offering practical, thoughtful classes that help studio owners and piercers run stronger businesses, feel more supported, and avoid burnout.

She’s been teaching since 2002, with classes ranging from studio documentation and gemstone sales to nervous system regulation and employee development. Whether she’s speaking at international conferences like APP or Camp APP, working 1:1 with a business owner, or leading a private training for a studio team, her goal is always the same: to offer something real, useful, and grounded in experience.

If you’re looking for a guest speaker, custom training, or team workshop—either in person or online—Crystal is available for bookings year-round. Available Classes & Workshops

Crystal’s sessions can be offered as lectures, interactive workshops, or something in between—depending on what your event or studio needs. Here are just a few of her most requested topics:

  • Company Mission, Vision, and Values – Lecture or Workshop

  • Creating Training Programs for Employees – Lecture or Workshop

  • Developing Curriculum for a Piercing Apprentice – Lecture or Workshop

  • Effective Employee Training and Development – Lecture

  • Integrity-Based Sales and Marketing – Lecture

  • Photographing Clients: Lighting, Posing, and Composition

    (can be geared toward iPhone and/or DSLR)

  • The Art of Clarity: Crafting Effective Employee Manuals – Lecture

  • PROTECT YOUR ASSets: Studio Documentation & Recordkeeping – Lecture

  • Business Finance for Piercers – Lecture

  • Gems with Benefits – with co-instructor April Thomas

  • Nervous System Resilience: Regulation Techniques for the Piercing Studio – Workshop

Past Appearances

Crystal has taught at conferences, online education programs, and studios across the U.S. and internationally. Some of her past presentations include:

2025 APP Conference

  • Building Front of House – with Alexandra Trimble

  • Gems with Benefits – with April Thomas

  • Uses of AI in the Piercing Studio

2024 Camp APP

  • Uses of AI in the Piercing Studio

  • Bouncebackability – Finding Your Resilience by Finding Your Why

2024 APP Conference

  • The Sparkly Bits – with Bethany Penfold

  • The Art of Balance – Thriving Without Burnout

  • Employee Development Through Performance Improvement Plans

International

  • Photographing Clients – APPBR, São Paulo, Brazil

  • Developing Curriculum for an Apprentice – APPBR, São Paulo, Brazil

APP Online Education (Core Curriculum)

  • The Art of Clarity – 2023

  • Studio Documentation – 2021

And many more, covering everything from inspections and employee management to retail environments, studio setup, and safety training.

Want to talk about bringing Crystal to your event or studio?

Schedule a free consultation or reach out directly.